Breaking the Cycle: A New Future for Daughters of Ziyada

In communities across India, child marriage remains a harsh reality for many girls. Married as early as 12 or 13, they lose the chance for a full childhood, an education, and the opportunity to shape their own futures. The consequences ripple through generations, affecting not just the girl but also her family and her community. Child marriage puts girls at greater risk of domestic violence, health issues, and limits their ability to contribute economically or educationally within their community.

Breaking the Cycle

For several of Ziyada’s employees, this reality was once their own story. As young girls, they faced the unimaginable weight of marriage before they even reached adulthood. Yet these women, now part of the Ziyada family, have chosen a different path for their daughters—a path of hope, strength, and independence.

With their work at Ziyada, these mothers are making a meaningful financial contribution to their families, and for the first time, they’ve been able to exercise a powerful choice: to delay marriage for their daughters until they reach adulthood. This decision, made possible through steady income and a supportive community, has opened doors for their daughters that once seemed impossible. Because of their mothers’ dedication, these young girls have been able to finish high school, explore their own interests, and develop fully—intellectually, spiritually, and physically.

A New Generation

Each graduation, each dream spoken aloud, each year free from the burden of early marriage is a victory—a victory that began with a mother’s hope for a better future and a job that allowed her to make that hope a reality. These Ziyada moms are breaking generational cycles, empowering their daughters to embrace the childhood they themselves were denied. They are laying a foundation that gives their daughters a chance to thrive, to learn, and to grow into adulthood with the freedom and support they need.

As these daughters step confidently into adulthood, they carry with them not just their mothers’ courage but also the promise of a brighter future for their own children. The impact of these decisions will ripple outward, reshaping families, strengthening communities, and creating a legacy of resilience and possibility.

It’s Not Just Home Decor

At Ziyada, we’re honored to walk alongside these mothers, who are creating real, lasting change. Through their strength and determination, they are sowing the seeds of a future where girls can grow up safe, educated, and empowered to reach their fullest potential. Together, we’re part of a story that’s bigger than any one of us—a story of hope, transformation, and the power of choice.

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